Another amazing Japanese brand: Old Joe & Co.
Founded in Tokyo in 2007 and designed by Yusuke Takagi, Old Joe & Co. represents another example of how Japanese brands are able to review and offer American and European vintage pieces with a contemporary and fresh twist.
All the garments are designed with the “passion for true gentleman’s clothing” in mind. Old Joe & Co. combines the American workwear heritage with a deep attention to details and hand-crafting attitude.
Yusuke’s team uses only the best premium quality fabrics available. Each piece is dyed using the traditional Japanese way and sewn by hand by artisans who are known globally for their exceptional craftsmanship.
“Every product that we make always has its own hidden story and background. This adds greater meaning, depth and value to each item. We think that it is very important for every element to have meaning – the material, the pattern, the planning, the colouring. We believe that by combining these elements we can provide our customers with products that have a greater value”.
Take a look at the FallWinter 2015 collection: indigo Fair Isle knitwear, cozy cardigans, amazing outerwear pieces such as military bomber and leather jackets, canvas pants and, of course, great Japanese denim.
I have picked some of my favorite looks.
Head over the company website to see more.