The story behind Hiut Denim Co., simple, understated jeans made in Wales

Hiut Denim Co. is a small family company founded by husband and wife duo David and Clare Hieatt. The story behind this denim label is brilliant and very unconventional. When the Britain's biggest jeans factory in Cardigan (Wales) closed down, David, who was [...]

By | 2017-02-09T18:14:54+00:00 February 14th, 2016|Clothing, Denim, European brands|1 Comment

When the French touch meets the genuine Japanese quality: Phi denim

Does the denim market need another label? It does, when the product it is worth attention. It is the case of Phi Denim, a new label based in France. They refer to themselves as a "French and Japanese community gathered around [...]

By | 2017-02-09T18:14:54+00:00 January 7th, 2016|Clothing, Denim, European brands|0 Comments
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